Environmental and personal well-being are at the heart of Dan’s business and living his sustainable principles in his life and business ensure he is authentic to his passions.
Living and working in remote rural areas come with many challenges though and integrated public transport of course is a significant barrier to greater sustainability. A lack of real support, or a lack of access to information, for businesses seeking to make more sustainable choices has been apparent, with a grant available for e-bikes to commute to work but non available for those for whom it is their work. Dan's interconnectivity within the community has been valuable in gaining access to an e-bike that enables him to meet and connect with his guests. Surely better incentives for sustainable transport options to budget people for those choices has to be something not just for the cities but for rural areas too.
It is Dan’s first-hand experience in seeing the environmental and well-being economy up close that convinces him of the merits of reducing the working week for all. This would really address the work life balance that many struggle with. Resulting not just in a reduction in carbon emissions, getting us closer to those net zero targets, but increasing the opportunities for people to connect with each other and with nature, creating a healthier and happier nation.
For Dan he can guide many to be immersed in Scotland’s waters, clearing the mind, encouraging empathy and truly opening eyes and minds to change attitudes and behaviours that will benefit people and nature.